Although personal trainers focus on fitness year-round, May is National Physical Fitness and Sports month. National Physical Fitness and Sports month is a government initiative offered by the U.S. Department of Health and Human Services and promoted by the Office of Disease Prevention and Health Promotion. With obesity rates steadily rising, the push to get America moving is growing stronger.
This initiative is designed to remind and encourage children, adults and seniors to get adequate exercise each week and include it as part of a balanced life. National Physical Fitness and Sports month emphasizes the importance of exercise as a means of disease prevention, wellness and overall optimal health. With past faced lives and numerous commitments, Americans often forget that integrating small changes can easily increase weekly exercise.
Trainers can seize this opportunity to remind clients of the importance of regular strength training and cardiovascular conditioning and “celebrate” National Physical Fitness and Sports month with the following ideas:
· Switch up your training sessions for something new. Incorporate a new piece of equipment or a new method of training like cardio intervals, drop sets or Tabata intervals. Find new ideas on the internet or learn a new modality through a continuing personal training education course.
· Teach your clients how to “play.” Hold your session at a playground and remind them how much fun it is to climb in, around and through playground equipment. This is an excellent opportunity to remind clients that exercise doesn’t have to be scheduled and organized. Spontaneous play is excellent for the mind and body!
· Get the whole family involved – invite them to your client’s next session and make exercise a family affair.
· Contact a senior center to see about offering an exercise-positive seminar or class. You’ll positively influence the senior segment and increase your training visibility. In a similar vein, contact local schools or after school programs and offer to host an exercise clinic.
· Offer your clients a “bonus” group exercise activity like a nature hike or a circuit course in a local hike. Group exercise is an excellent means of trying something new and creating morale.
· Incorporate a five-minute segment into each session to teach clients about a specific muscle group or joint. Increasing client anatomical awareness aids in client understanding of joint functionality and overall safety.
· Use your social media accounts to offer a daily inspiration, exercise or short cardio circuit.
· Challenge your clients using ChallengeLoop to commit to specific amount of exercise per day or per week. Offer a free session or a prize for the winning client. Alternatively, find an appropriate challenge and participate alongside your client(s).
· Use May as the kick-off point for client assessments. Conduct a full battery on client abilities including cardiovascular endurance, muscular strength and flexibility. Retest in three months to track progress and improvements.
Use this month to invigorate client programming and spark interest in new ways to incorporate fitness into daily life. Clients are often bombarded with information about health and fitness but you can use your expertise to separate the sensation from reality. Get moving!